This logo was created using a modern sans serif typeface and typesetting it in a square. This gives a feeling of a modern fast food delivery company.
The app icon uses the same gradient and is a cheesy pizza to envoke feelings of hunger over competitors icons.
These colours were used because they envoke a sense of hunger and warmth. They are classic fast food associated colours, but are used in a gradient to make it modern and updated.
This typeface will be used for the logo and main headings.
This typeface will be used for copy some buttons.